Using Qualzy alongside your traditional methodology gives you a powerful and versatile Research Platform to gather insight from your participants. Whether it’s before, during or after hosting a group, you’ll have the ability to see the world as they see it; you can connect with them and understand the thoughts, feelings and emotions that drive the decisions, choices and changes they make.
"Qualzy has been our constant companion for every platform research project with pre/post tasks and ethnographic studies we’ve done for over three years. They offer a flexible interface, with a wide range of tools and analytic options."
Allow participants to complete surveys, record video diaries, undertake brand analysis, and many other activities before they attend their focus group or depth interview. Knowing your participants in advance has never been easier.
Live groups sometimes generate more questions for you or your client. Reframing a proposition, adding new stimulus, or simply gathering insight through a post group survey is as simple as starting a Qualzy project.
Our live chat tool creates the perfect environment for running a focus group online. It has a familiar chat interface and a virtual whiteboard with surveys, heat maps and multimedia review.