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HubSpot Video


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Qualzy's video tools take the hard work out of trawling through hours of video and finding the key insights by turning videos into searchable text with sentiment.

Video Page 134px-1 Machine transcription
Video Page 234px-1Sentiment analysis
Video Page 334px-1Entity/Theme identification
Video Page 434pxWord clouds

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Creating a “clip” is as simple as highlighting text in a video transcript. Clips can be placed into chapters, and added to highlight reels to add “wow” to your presentations.

Video Page 534px Automated clip suggestions
Video Page 634pxOne-click creation of clips
Video Page 734pxChapter management
Video Page 834pxHighlight reel creation

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For researchers who want to take things further, human transcription, clip timing tools and title builders for highlight reels are just some of the advanced features available.

Video Page 934px Human transcription for 99%+ accuracy
Video Page 1034pxFrame-accurate clip timing tools
Video Page 1134pxHighlight reel title builder 
Video Page 1234pxAdvanced entity & theme management 




Some of the most advanced video platforms expect you to import videos into their system, or want you place their external widget into the middle of another platform so they collect the video, and you do everything else - in an unrelated set of data. We collect video on our own platform as part of a complete research project. In fact, we have multiple activity types that can collect video depending upon your needs:

Social Post500 px


Great for open-ended posts from participants. Entering a response is similar to posting on social media, with a mixture of text, photos, audio, files and videos able to be included.

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This activity is useful for situations in which a structured response, consisting of multiple questions, is required. Text, numeric, single/multiple choice, ranking questions and media may be included.

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A diary entry activity is similar to a form, but it can be completed and posted multiple times over the course of a project, not just once, making it ideal for longer-term tracking of behaviour. 

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Capture the participant’s perspective for ethnography studies or flip to selfie to capture personal, candid responses. Videos can be transcribed and further analysed for sentiment and themes.    


Some platforms keep things cheap by allowing you to create clips and videos based on machine transcription. Hey there’s nothing wrong with that - we do that as well in our standard Video Tools project add-on. This is why there is only a small additional cost for a project to take advantage of video tools on an unlimited amount of video. Machine transcription can be heavily affected by factors such as audio quality and accent, so the results can be variable. This is why we go the extra mile without adding to the cost:


Video Page 1334px Self-service transcription cleanup and review
Video Page 12_134pxSentiment & Entity analysis on reviewed transcripts
Video Page 12_234pxFull access to clip, chapter and highlight reel tools
Video Page 12_334pxIncludes all video tools excluding human transcripts


Human transcription ensures super high quality transcripts, and the best quality sentiment and entity analysis. It’s also quite expensive, even at our class leading prices. Sometimes you need it, and sometimes you don’t. Unlike other video tools that have many of the advanced features you will find in Qualzy, we don’t force human transcription on you (and the associated high costs). We have specifically separated it from everything else, and left the choice to you.


More DataW

We do everything we can to give you more data from which to gain deeper insights. Our base project pricing includes up to 200 participants. This is matched by no limits on the activities you conduct, or the images and video you collect.

More EngagementW

Participants are more active and engaged because they can respond on any device, and take more time to consider their responses. Projects can be run over days or weeks through a social media style interface that feels familiar and inviting.

More InsightW

It begins with unlimited tagging of respondents and posts, highlighting tools and integrated sentiment analysis. It ends with data that can be searched, filtered and grouped in ways that help you find and support valuable conclusions.

More ClientsW

Win proposals that contain innovative ways to collect data, using Qualzy to run the job. Exceed client expectations with unlimited live observer access to the project. Delight your clients with more informative and actionable results


Rachel O
Research Agency Owner

"Qualzy has been our constant companion for platform research projects, including pre- and post-tasks, and ethnographic studies. Their flexible interface has a wide range of tools and analytic options. They are great for national and global projects, and,most importantly, they offer the best support

Julie W
Research Director

"I’ve had some really great feedback from clients who have worked with me using their Live Chats. The platform presents the opportunity for participants to be honest and open. I couldn’t recommend Qualzy highly enough and really look forward to seeing what comes next in the ever evolving world of online research"

Anthony S-W
Research Director

"We have partnered with Qualzy for around 6 years, running multiple long-term communities, alongside hundreds of short-term communities along the way. We have developed a close partnership with the team over the years and we love the synergies created by the blend of their technology and our research expertise."

Anna B
Research Director

"We have worked with Qualzy on many different projects across many different categories. The insights we gain through using this platform and the tools within it, are invaluable. The brand mapping tool is a great way of understanding how consumers see brands and products within their category."

Suzy C
Senior Research Director

"We work regularly with Qualzy across an array of project types. They are efficient, agile and supportive in the set-up and management of projects and embrace new challenges and technical development requests with reassuring expertise. They’re a friendly and enthusiastic team who are a pleasure to work with."

Steph H
Research Director

"I know I’ve probably said this a million times but I am literally blown away by the quality of the support your team provides. You are miles apart from other platforms and have been fundamental in the success of the projects I have run this year. The platform is fab, but the support team make it sing"