Whether you're a global research agency, a brand building its own insight capability, an in-house team running research on your own terms, or an independent researcher punching above your weight - Qualzy is designed around you.
Qualzy gives research agencies the platform, the AI, and the human support to run more projects, deliver faster, and walk into every debrief with something clients haven't seen before.
Qualzy Panel gives brand teams a permanently available pool of their own customers - recruited once, profiled properly, ready for every research question that follows.
In-house insight teams on Qualzy run qual research when they need it - no briefing cycles, no pitch fees, no 60-slide deck three weeks after the field closes.
Qualzy gives independent researchers the tools to win and deliver the kind of work that used to go to agencies - at a price that makes sense for a sole trader.
Every Qualzy customer - agency, brand, or independent - gets the same powerful platform, the same AI, and the same human support. No add-on tiers. No features locked behind enterprise plans.
Every submission is automatically transcribed, summarised, and broken into structured key points with verbatims - the moment it arrives. No waiting. No manual work.
Query your full dataset conversationally at any point during or after fieldwork. Ask questions, get sourced answers, explore segments instantly - no waiting for fieldwork to close.
Every video - whether collected in the platform or imported from Zoom, Teams, or elsewhere - is transcribed, key points extracted, and clips created automatically.
No tickets. No chatbots. No distant helpdesk. Real researchers and platform experts who pick up the phone - available throughout your project, from setup to debrief.
The highest international standard for information security. Every project, every participant, every dataset - handled to the standard that enterprise and government clients demand.
Run research across markets simultaneously with AI translation built in. Auto-translated responses sit alongside originals. No separate translation budget required.
In a focus group, only one person can speak at once. In a two-hour group with eight people, you get less than fifteen minutes of input per person. That is not enough depth for what my clients need.
What I love about Qualzy is that you can capture a true end-to-end journey. It helps us bring our clients' customers to life, sharing their opinions about brands first-hand.
The platform is very user-friendly for both the researcher and the participant. The support team is always incredibly responsive, knowledgeable, and helpful.
Qualzy's AI capabilities have completely transformed the way we work. Features like AI probing and Maizy Chat have become integral to our research process - saving us time and uncovering richer insights.
Book a discovery call and we'll help you work out exactly how Qualzy fits your way of working - whether you're an agency, a brand, or working independently.